Hearst Tower’s Digital Billboard
HearstLive is a large-scale multimedia installation on the facade of the Hearst Tower in New York City. The LED screens wrap around the building on 8th Avenue and 57th Street. This LED billboard is updated daily, displaying designed content from Hearst’s 360+ brands. Designs include large-scale video, motion graphics and imagery.
Featured by Code and Theory and Activate the Space.
VIDEOS CREATED IN PHOTOSHOP & AFTER EFFECTS